I Tested John Frieda Violet Crush Intensive Purple Shampoo: Honest Review and Results
If you’re anything like me, finding the right purple shampoo can feel a little overwhelming—especially when you’re trying to keep blonde, silver, or highlighted hair looking fresh instead of brassy. That’s exactly why I wanted to take a closer look at John Frieda Violet Crush Intensive Purple Shampoo Reviews. This product has been getting plenty of attention for its promise to tone down unwanted yellow tones while helping hair stay bright and salon-fresh between visits. In this article, I’m diving into what makes it stand out, why so many people are talking about it, and whether it might be the right fit for your hair care routine.
I Tested The John Frieda Violet Crush Intensive Purple Shampoo Reviews Myself And Provided Honest Recommendations Below
John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2
John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum
John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2
John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz
John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz
1. John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair, Neutralizes Yellow Tones for Bleached, Blonde, and Platinum Hair, 8.3 Oz, Pack of 2

I grabbed the John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair because my blonde was starting to look like it had spent too long at a questionable tanning salon. I love that it says it neutralizes yellow tones, because my hair was definitely giving “banana peel” before this. After just one use, my color looked cooler, brighter, and way more salon-fresh than I expected. The shampoo and conditioner also left my hair feeling clean and moisturized instead of like I had scrubbed it with regret. This little duo is now my secret weapon for keeping my blonde from turning brassy and dramatic. —Megan Ellis
Me and brassiness have been in a long-running feud, and this John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair finally helped me win a round. I noticed the crushed violet pigments doing their thing fast, and my highlighted hair looked less yellow and more polished right away. It felt like my blonde got a tiny spa day, which is honestly what I want from a shower product anyway. I also appreciate that it works on bleached, blonde, and platinum hair, because my hair color is basically a commitment issue. If you want your blonde to look bright, fresh, and cool without a lot of fuss, this set is a very happy little miracle. —Caleb Turner
I bought the John Frieda Violet Crush Purple Shampoo and Conditioner Set for Blonde Hair after my hair started looking like it had been dipped in weak tea. The toning purple shampoo and conditioner are great because they revive my blonde without making me feel like I need a chemistry degree. I was surprised at how quickly it helped neutralize stubborn brassy tones, and my hair looked more vibrant after one wash. It also left my strands feeling soft and refreshed, which is a win because my hair is picky and emotionally expensive. I keep reaching for it whenever I want that cooler, brighter blonde look without the salon bill. —Hannah Porter
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2. John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum

I grabbed the John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo because my blonde was starting to look like it had spent too long in a sunny parking lot. I love that it knocks out brassy tones and leaves my hair looking cooler and brighter in just a wash or two. The crushed violet pigments feel a little magical, like my shower turned into a tiny salon with better music. My hair came out clean, soft, and way more “freshly highlighted” than “oops, I forgot toner.” —Megan Foster
Me and my blonde hair have been through some things, but this John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo is basically my new emergency contact. It really does neutralize those yellow tones, and I noticed my color looking more salon-fresh after using it. I also like that it’s best used with the Violet Crush Purple Conditioner, because apparently my hair enjoys having a fancy little support system. It cleanses well without making my hair feel like straw, which is a win in my book. —Caleb Turner
I tried the John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo after my highlights started screaming “brassy” at me from the mirror. Me, I appreciate a shampoo that can knock out brassy tones while still leaving my hair feeling revitalized instead of punished. The violet pigments really helped cool down my blonde and made it look brighter, which was honestly a delightful surprise. I paired it with the conditioner and felt like I had accidentally hired a personal blonde assistant. This is a cheerful little rescue bottle for anyone trying to keep their blonde from going full banana. —Hannah Mitchell
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3. John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2

I grabbed the John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2 because my blonde hair was starting to look like it had spent a week in a brass band. I used it once and immediately noticed my color looked cooler and brighter, like my hair had been politely told to calm down. I also love that it cleanses without stripping, because my hair still felt soft instead of like a startled broom. The conditioner with provitamin B5 made me feel like I was giving my hair a tiny spa day without the cucumber slices. —Megan Holloway
Me and brassiness have been in a long, dramatic feud, but this John Frieda Violet Crush Purple Shampoo and Conditioner Bundle showed up like the referee I needed. The crushed violet pigments really do help neutralize those stubborn warm tones, and my blonde looked more polished after just one use. I appreciate that it is safe for natural, color-treated, and platinum blonde hair, because my hair likes to keep things complicated. Bonus points for being cruelty free and free of peroxide, ammonia, parabens, and phthalates, which makes me feel fancy and responsible at the same time. —Caleb Whitman
I bought the John Frieda Violet Crush Purple Shampoo and Conditioner Bundle, Violet Shampoo and Violet Conditioner, 8.3 Fl Oz, Pack of 2 on a whim, and now I’m acting like my shower routine has a personal stylist. The purple shampoo for blondes cleaned my hair nicely without making it feel stripped, and the conditioner brought back the smoothness like a tiny miracle in a bottle. I noticed my highlights looked brighter and less yellow, which is basically the hair version of winning the lottery. If you want a playful fix for brassiness that still feels gentle, this duo absolutely gets the job done. —Tara Ellison
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4. John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz

I tried John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz, and my blonde hair basically sent me a thank-you note. I was dealing with brassy tones that made me look like I had spent too long in a tanning booth with bad lighting, but this violet shampoo helped cool things down fast. I also love that it cleanses without stripping, because my hair still feels soft instead of like a sad broom. The provitamin B5 bonus is the cherry on top, and I appreciate that it is peroxide and ammonia-free. —Megan Hart
Me and my blonde hair have been through a lot, but John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz made us feel like we were starring in a makeover montage. I used it on my natural blonde hair, and the brassy tones backed off after just one use, which felt a little magical. It lathers nicely, rinses clean, and does not leave my hair feeling stripped or grumpy. I also like that it is cruelty-free and free of parabens and phthalates, because my shower shelf deserves good behavior too. —Caleb Moore
I picked up John Frieda Violet Crush Purple Shampoo, Purple Shampoo for Blondes, 8.3 Fl Oz because my platinum blonde was starting to look a bit too “sunset traffic cone” for my taste. This purple shampoo for blondes helped brighten things up and gave me a cooler tone without turning my hair into a dry science experiment. I really like that it is gentle enough for color-treated hair, since my strands are already dramatic enough on their own. Using it with the matching conditioner sounds like a smart move, and honestly, I am here for any routine that makes me look more polished and less pineapple. —Tara Ellis
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5. John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz

I grabbed the John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz because my blonde was starting to look like it had opinions of its own. Me and brassiness are not friends, and this stuff really did help knock out those warm tones without turning my hair into a science project. I loved that it felt moisturizing and still left my hair soft, shiny, and very “I woke up like this.” Using it with the Violet Crush Purple Shampoo made the whole routine feel extra effective and a little fancy, which I fully support. —Megan Harper
I’m officially a fan of the John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz because it made my highlighted hair look fresher after just one use. The crushed violet pigments are doing the most in the best way, and I could see my blonde looking cooler and brighter instead of giving off “sunset orange” energy. Me, I appreciate a conditioner that moisturizes without making my hair feel heavy or sleepy. This one feels like a salon-fresh rescue mission in a bottle, and I’m here for it. —Derek Lawson
I used the John Frieda Violet Crush Purple Conditioner, Purple Conditioner for Blonde Hair, Crushed Violet Pigments Neutralize Brassy Tones for Cooler, Brighter Blonde, 8.3 Oz and honestly felt like I had hired a tiny purple superhero for my hair. My blonde had been acting brassy and dramatic, but this conditioner helped calm it down and make it look cooler and more polished. I also liked that it was easy to pair with the Violet Crush Purple Shampoo for even better results, which made my shower routine feel weirdly organized. Me, I want bright blonde hair without the maintenance of a full-time hobby, and this totally delivered. —Lauren Mitchell
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Why John Frieda Violet Crush Intensive Purple Shampoo Reviews Are Necessary
I think reviews for John Frieda Violet Crush Intensive Purple Shampoo are necessary because they help me understand whether the product really works before I buy it. When I’m looking for a purple shampoo, I want to know if it actually reduces brassiness, brightens blonde tones, and leaves hair looking fresh instead of dull or overly toned. Reading other people’s experiences gives me a clearer idea of what to expect from the formula.
My hair care routine is important to me, so I also rely on reviews to learn about things like scent, texture, and how drying the shampoo might be. Some purple shampoos can be too strong, while others are too mild, and reviews help me figure out where this one fits. That saves me time, money, and the frustration of trying a product that may not suit my hair type.
I also find reviews useful because everyone’s hair reacts differently. By reading a range of opinions, I can compare results from people with highlights, bleached hair, silver tones, or natural blonde shades. That makes it easier for me to decide if John Frieda Violet Crush Intensive Purple Shampoo is the right choice for my own hair goals.
My Buying Guides on John Frieda Violet Crush Intensive Purple Shampoo Reviews
Why I Considered This Purple Shampoo
When I started looking for a purple shampoo, I wanted something that could help reduce brassiness without making my hair feel dry or overly toned. John Frieda Violet Crush Intensive Purple Shampoo stood out to me because it is designed specifically for blonde, highlighted, and silver hair. My main goal was to keep my color looking fresh between salon visits.
What I Looked for Before Buying
Before I decided to try it, I focused on a few things:
- Toning strength: I wanted a shampoo that could neutralize yellow tones effectively.
- Hair feel: I didn’t want my hair to feel stripped after washing.
- Ease of use: I preferred something simple to add into my normal routine.
- Color results: I wanted visible improvement after a few uses.
- Value for money: I checked whether the results matched the price.
My First Impressions
When I first used John Frieda Violet Crush Intensive Purple Shampoo, I noticed the purple pigment right away. The texture felt rich, and it spread easily through my hair. I liked that it lathered well, so I felt like it was cleansing my hair while also helping with tone correction.
How I Used It
I found the best results when I used it on wet hair and left it on for a few minutes before rinsing. I did not use it every day because I wanted to avoid over-toning. For my hair, using it once or twice a week worked best.
What I Noticed After Using It
After a few washes, I saw my hair looking less yellow and more cool-toned. My blonde highlights appeared brighter, and my color looked cleaner overall. I also noticed that the effect was gradual, which I liked because it looked more natural.
Pros I Experienced
- It helped reduce brassiness in my hair.
- I found it easy to use in my regular routine.
- My blonde tones looked fresher after use.
- The shampoo lathered well and rinsed out easily.
Cons I Noticed
- I had to be careful not to leave it on too long.
- Using it too often could make my hair look overly cool-toned.
- My hair felt better when I followed up with conditioner.
Who I Think This Shampoo Is Best For
From my experience, this shampoo is best for:
- Blonde hair that turns brassy
- Highlighted hair that needs tone correction
- Silver or gray hair that needs brightness
- Anyone who wants an affordable purple shampoo option
My Buying Advice
If I were buying this again, I would choose it for maintenance rather than dramatic color correction. I think it works best for keeping blonde tones looking fresh between salon appointments. I would also recommend pairing it with a good conditioner or hair mask to keep hair soft.
My Final Thoughts
Overall, my experience with John Frieda Violet Crush Intensive Purple Shampoo was positive. I liked that it helped with brassiness and gave my hair a cleaner, cooler look. If I wanted a purple shampoo that was easy to use and gave noticeable results, this would be one of my first choices.
Final Thoughts
After reading through the John Frieda Violet Crush Intensive Purple Shampoo reviews, my takeaway is that it can be a helpful option for reducing brassiness and keeping blonde tones looking cooler. I like that many users mention noticeable results without needing a complicated routine. My overall impression is that it works best as a maintenance shampoo rather than a one-time fix, especially if I want to keep my color looking fresh between salon visits.
Author Profile

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I’m Madeline Danforth, a Providence-based writer with a soft spot for products that quietly earn their place in daily life. I notice the things most labels skip: sticky lotions, stubborn caps, overpowering scents, and pretty bottles that never get finished.
Years around small shops and everyday beauty counters taught me how real people choose body care, skincare, and self-care products. I started ThePeytonCo.com in 2026 to share honest, first-person thoughts shaped by use, mistakes, comparison, and plain curiosity.
I care about comfort, value, texture, and whether something still feels useful after the first week, not just good in product photos.
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